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How to Groom Male Customers in the Beauty Salon

How to Groom Male Customers in the Beauty Salon

Beauty salons are usually known for catering to a vast number of women, but as time goes on this number is slowly being balanced out by their male counterparts. Men are joining the beauty world at a rapid pace and are taking advantage of businesses that were usually only havens for women in the not so distant past. Every salon knows how to treat their ladies to a great session, but what about for men? There are a couple of things that you need to be ready for and know well when it comes to male customers, which will be detailed below:

1. Be able to trim beards the professional way

A barber is usually the one that does this, but as more males join the beauty salon world, you need to be sure that you have someone that can do it too as an owner. For starters, you need to buy the right product. Without one, you are always going down the wrong path as beards are very different than the usual body parts you are used to waxing for women. Therefore, one of the best beard and mustache trimmer products is essential to getting the job done correctly. Look for more commercial brands such as Andis and Wahl, and be sure to get one that has many attachments and length settings because you will have to deal with a variety of beards in terms of length and thickness.

After you have the right product, you obviously need to know the technique. I have searched very hard and have found the perfect demonstration for how to trim a male beard:

This video is in depth and shows you the safe and right way to trim a male beard. Aside from the beard trimmer, all you would need is a pair of scissors, which every salon should already have. This method will become easier and easier after each time, so make sure to have your employee practice it multiple times prior to offering it to a customer. Now to move on to the second thing that you must know for your male customers, and something that might be a bit more difficult.

2. Know how to straight razor shave for those that want it

A straight razor shave is much different than a shave with a regular razor. Straight razors tend to be much more sharp and leave you with much less room for error. The last thing you want is to cut a customer’s neck while shaving and leave them bleeding everywhere. This will cause serious issues for your salon that you just don’t want. The good news is however that all it takes is practice and you should never make a mistake with a straight razor. A solid tip is to use a straight razor that isn’t too sharp, like a Parker or Dovo. This can make it much easier and leave you stress free because it is not super sharp like some other brands out there, but it still gets the job done well. Also, you need to know how to sharpen a straight razor because after every 5 or so shaves the razor will start to dull out.

Catering to men only makes sense for salon business owners and is something that you will be surprised at how effective it is if you do it. I would highly recommend to hire a barber that knows how to do this already for your salon as it just makes perfect financial sense and you are able to serve a much larger customer base, therefore increasing profits by a wide amount. I still see the majority of beauty salons are primarily for women and it just boggles my mind. If you are reading this, it is time to get smart and put these tips to use so that you can stand out from the rest, and make sure you market your brand to make it clear that you serve men as well!

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3 Major Signs That You Are Using the Wrong Men’s Skincare Product

3 Major Signs That You Are Using the Wrong Men’s Skincare Product

Use of the correct skincare products is one of the best ways of ensuring that one looks healthy. For men, this is no doubt one of those less popular conversations. It’s not a surprise to find that most of them even use the wrong skin care products. In fact, it’s pretty simple to differentiate those who are serious from those who don’t take skincare seriously. For men, here are some of the signs that are an indication that you are using the wrong products:

1. Your Skin Feels Tight

Have you ever felt that your face or even the whole body is feeling tight? Well, that’s a sign that the skin is dry implying that some of the products you use aren’t the right ones. If you want to spare yourself from the trouble, make sure that you stop using such products immediately. The worst thing is that by the time your skin starts feeling tight, the damage is already done, and you need to take remedial measures swiftly. In fact, you should see your doctor, so you get the right prescription.

Men's Skincare

2. Your Skin Irritates You Outdoors

It’s one of those bad signs that no one would ever want to experience. Imagine going out with your friends then your skin starts getting irritated. Indeed, it can be very embarrassing. If this has happened to you, then you need to change the skin care products you are using immediately. As seasons change, so should your skin care products.

Good skin care products should always make you feel good regardless of whether you are indoors or outside. The one good thing is that it’s possible to find the best products that won’t confine you to a specific place. You just need to seek advice from a dermatologist, and you’ll never face such issues again when you want to get out.

3. You Have Acne

Many people associate the problem of acne with having an oily skin. While that can be true in some cases, the fact is that there are other causes of this bad condition. Using wrong products is one of them. If you’ve never had acne, the get it today that it’s a bad condition that can deny you your dream of having a nice and lovely skin. Therefore, ensure that the products you use on a daily basis are the right ones that won’t cause the condition.

Men's Sensitive Skin

Any of the above signs is an indication that your skincare products are wrong and there’s need to change them. Don’t assume or take them to be normal when you notice. Some of them can be signs of some serious problem. Act swiftly, and things will be okay for you. Invest in the right products and the outcome will be amazing.

 

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Hottest Lipsticks For Your Salon in 2016!

Hottest Lipsticks For Your Salon in 2016!

Nothing can make a ladies lips look more appealing and give her makeup a better finishing touch than a seductive shade of immaculately applied lipstick. From glossy to matte or even nude, a good lipstick can give a distant edge to your look. It can add life to your lips and make them look simply beautiful.

Following is a list of the hottest lipstick shades from the runways of Paris, London, New York and Milan fashion weeks ’16. If you are wondering which lipstick shade to purchase, go for one of these.

Anastasia Beverly Hills Liquid Lipstick

The new Beverly Hills liquid lipstick from Anastasia is a fantastic product for everyday use. It looks gorgeous and has a great staying power which makes it last way longer than an average lipstick. You get to know what matte really means when wearing this product as it gives a lovely matte finish to your lips.

MAC Lipstick in Russian Red

MAC has a new delight in store for all the lipstick freaks out there: the Russian Red. This intense lip color has a semi matte finish and a velvety texture. This product is easy to use which means that it follows the lip line to perfection. It is a must-have for your beauty shelves.lipstick kits

Maybelline Color Sensational Lipstick in Clay Crush

Maybelline has impressed its customers once again with its new Color Sensational collection. The Clay Crush lipstick is a matte lip color which makes it very natural in appearance. This lipstick has brown undertones and is perfect for office and party wear. This is just the shade you need for an alluring look to last you throughout the day.

NARS Audacious Lipstick in Lana

This lipstick shade is glamour packed into a tube. An absolute delight to flaunt, NARS Audacious Lipstick in Lana adds a glorious finish to your look with its high-end touch of luxurious glitz. This lip color is an item worth every penny that you spend on it.

Urban Decay Matte Revolution Lipstick in Tilt

Finally a matte lipstick that can never go wrong; Urban Decay Matte Revolution Lipstick is super creamy to avoid the cracked, dry look that matte lipsticks usually give to your lips. Made from a nourishing blend of avocado, olive, babassu oils and shea butter, this lipstick immediately brings your lips to life and the tilt shade is bound to make the heads turn.

Milani Color Statement Lipstick in Sweet Nectar

No need to coat your lips with multiple layers of a lipstick to bring out its real color. Milani Color Statement Lipstick in Sweet Nectar is a super luxe lipstick that paints your lips with a mesmerizing shade in a single swipe to make your lips look all the more lively and appealing.

CoverGirl Lipstick in Bronzed Peach

This subtle shade of peaches is perfect for formal occasions as well as day time looks to add a touch of charm and elegance. Your younger customers in their teenage years will absolutely love this one, watch!

So that sums up the list. As you already know, contact your distributor and order up at least 2-3 of these and have them incorporated in your salon. They will make you great profits, just like they are for me!

PS: Remember, when these ladies come in with their boyfriends, try and sell them grooming services as long as you offer them, which you should!

 

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Salon Makeup? Learn to bring out your best features at home!

Salon Makeup? Learn to bring out your best features at home!

How often do you look at those impeccably dressed beautiful women who grace the red carpet at events like the Oscars and Grammys and wish you could pull off that look? The truth is even those women on your television screens were not born perfect. They have a lot of help so as to achieve that look which will make everyone swoon with envy.

With the light makeup techniques, you can bring out your best features and achieve a radiant glow that will ensure that you are picture ready. It may sound like a lot of work, but there are a few tips and tricks of makeup and contouring that can bring out your best feature making you a show stopper.

Now the first you need to tackle the question of your best feature. We always find flaws with ourselves but there is that one feature we can’t stop being proud of. From startling eyes to classic high cheekbones to rich and full lips, everyone has one best feature that you love in yourself. The makeup and contouring efforts are centered on this feature of yours with all the efforts focused on bringing it out.
salon makeup

Eyes

If you are a lucky dame blessed with eyes that are a window to your soul then your makeup efforts should be focused on them. You should try to wear such eye shades that complement your eye color and bring them out. Try different eyeliner styles and choose the one that suits your eyes shape best. Those with eyes as blue as a sea should put on peach, bronze and brown shades while the girls with green eye should dress them up with purple eye color. Those with classic brown eyes should go for bronze shades. No matter how you dress up your eyes, make sure t use the eye shades sparingly so as to let your best feature shine through instead of masking it with too much color. In order to retain your long and lovely lashes, leave the waterproof mascara for special occasions as it causes eyelashes to fall off. Instead wear normal mascara and brush it properly to further enhance the lash length and add volume.

Lips

The girls endowed with a beautiful,full and exorbitant mouth like Angelina Jolie should carefully apply their lipstick so as to give your lips a ravishing look. Contour your nose to give it a slimmer look and thus further bring out your lips. To retain the natural look of your lips and flaunt it put on a nude lip gloss or else go for a pink color lipstick which complements your complexion. If you are out for a party, wear your lipstick with a lip liner so that it lasts longer. Don’t wear lip products like lipsticks and gloss for extended periods of time and do remove them before bed time.

Cheekbones

In order to bring out your great cheekbones you need to use a blush on. However the blush on must be used intelligently so that it lends even more definition to your cheeks and brings out your high cheekbones. While contouring the cheeks, it is important to blend your makeup including highlighter and bronzer perfectly to get a flawless look. If they are not blended well, it will ruin the overall effect as well. The highlighter should always be dabbed a little above the blush on to get a perfectly contoured look.

The real advantage of these tricks lies in the fact that you can simply dress up your best feature and the simple makeup can last you through the day all the while looking completely natural. However, if you have a party to attend during the night you can still add a bit more of drama to your makeup and rock the night away.

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Makeup Tips To Land Your Dream Job

Makeup Tips To Land Your Dream Job

In the world of those who are looking for a job or even those who are trying to further their career, there is one dreaded I word…the Interview. The moment you get your first interview call you begin to panic and your nerves are at edge.

Remember the age old adage First impression is the last impression? Therefore, quite aptly, for most women, preparing for a job interview implies laying out their best suit, choosing a pair of sensible yet classic and stylish footwear and ensuring that all your documents including the curriculum vitae are in their place.

What most women tend to overlook until the very morning of interview is their hair and makeup style. Result? A complete chaos whereby you stand in front of the mirror, aimlessly wondering whether to put you hair up or to leave them loose.

In order to help you through this ordeal, we bring you the styling tips and tricks to ensure that you impart an impressive yet striking first impression on your future employers.

Hair Styles for Job Interviews

First of all, it is important to look neat. An unkempt appearance or bedhead are never going to do you any good. To get things out of the way beforehand, try to wash your hair the night before the interview. This will leave you with more time in the morning which you can use to get other things.

Foremost hair advice is to keep them out of your face and eyes at all costs. It is needless to say that you should refrain from experimenting with your hair or even makeup on the interview morning. Play safe.

You can go for blow dry look or try side swept hair. This will end style to your ensemble without being in your face or eyes. If you are letting your hair loose, ensure to top it with a light sprinkle of hair spray so that they hold in their place. Try to tame your baby hair to give you a finished look.

On the other side, don’t overdo your hair. Remember it is not a red carpet but it is equally important. Go for style and comfort rather than style and sizzle. You should look polish yet natural. Don’t do your hair in a way that conceals the person you are underneath. Be yourself!

Makeup for Job Interviews

 

Of course you want to look flawless in your job interview but that does not imply that you have to cake your face with foundation and other cosmetics. For one thing you can never be sure how long the interview may last and your makeup base may start to crack. Then again you cannot wear too much of it as it does not appeal in the day light.

The best way is to opt for a BB cream rather than a foundation. It will give a smooth appearance and hide your flaws as well. Dab a little concealer to hide your blemished and dark circles. Again try to remember the golden rule of KISS, keeping it sweet and simple. You don’t need infinite layers of makeup. In fact the best look to go for is the soft, dewy look. It gives you a fresh and vibrant appearance which is fundamental to every employee in an organization.

So one might question the worst mistake that a prospective employee can make during her interview? The answer is to put on sort of makeup which will be too distracting. Remember your personality should shine through in your interview; not your makeup.

It is quite natural for your nerves to be jittered before a job interview. However you don’t want to look as afraid and nervous on the outside as you feel on the inside. Add a bit of blush to your cheeks and get an instant glow.

Make your eyes striking. They are the way to your soul so don’t clog them with excessive glitzy makeup. Skip the glitter and stick to nude shades. Don’t forget to line with a liner or kohl to bring your eyes out.

When it comes to lipstick, girls automatically reach out for red. It’s a NO! Well you may wear it if you are being interviewed for Vogue but for the rest of us, try a soft neutral shade. Bold shades of lipstick usually don’t set well with the interviewers.

If you adhere to these guidelines, you are sure to land your dream job. Good Luck!

 

 

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